This message was prompted by the request made by Stephen Fry in his new podcast regarding http://www.stephenfry.com
2.0 for comments and suggestions. Firstly, I like the new site – no problems there.
Stephen Fry was concerned about money money money.
The question or questions must be: (a) how much does it cost to maintain http://www.stephenfry.com
2.0 and (b) where does it sit, in that is it a private venture or part of Sprout Productions?
How to make money on the internet without selling yourself to the corporate devil? Difficult one. Firstly, we’ve all sold our souls online, or rather most of us have bought online or searched for a online presence of a business. True, most of us are steered to our buying destination via Google, rather than by clicking on an intrusive banner. I would hate for http://www.stephenfry.com
2.0 to be lathered in banners and pop-ups, but advertising wont kill you or I.
Here are my suggestions.
Firstly Stephen could sign over or assign his website to the aforementioned Sprout Productions, thereafter not only it would act as his own personal web presence (as now), but it would also act as a promotional tool for said company. Thereafter the cost (or part thereof) could be budgeted into every commercial project undertaken by Sprout Productions. How long as Sprout Production’s website been “under construction”?
If you were a successful author it simply pays to sell your own books on your own website (get paid twice). Job done! Perhaps a more visible (and more profitable) tie-in with Waterstones might bring in a few more shekels. It’s not as if Mr Fry would be selling us Big Macs, although iMacs would be more appetising. Waterstones or Apple? Then again would this obsession with in all things Apple conflict with his work with the Guardian?
If done tastefully, site sponsorship would be acceptable in my eyes. It’s not as if it’s going to give you cancer. If http://www.stephenfry.com
2.0 and Sprout Production were to become one, then it would only reflect on what Stephen Fry is about – bringing us excellent content – a good read or interesting programming to watch or listen. http://www.stephenfry.com
2.0 promotes the likes of the BBC and ITV and perhaps it’s time they contributed too. Just a suggestion or two...